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Aineistot 191-200 / 1278
Consumer behavior with augmented reality in retail : a review and research agenda
(Routledge, 2021)
Driven by the rapid technological development and adoption of augmented reality (AR) in retail, academic research has grown rapidly. Our purpose is to understand the reasons why consumers use augmented reality in retail ...
Consumer biases in the perception of organizational greed
(Wiley-Blackwell, 2023)
This article extends current models of how consumers judge or perceive organizations as greedy by employing the theoretical framework of motivated moral reasoning. We show that inherent features of an organization (size ...
Consumer Emotions and E-commerce : A Literature Review
(University of Maribor Press, 2017)
The purpose of this paper is to take a look at the current state of
the research related to consumer emotions in the context of electronic
commerce (e-commerce). As the popularity of online shopping is
constantly growing, ...
Consumer Engagement and Behavioral Intention Toward Continuous Use of Innovative Mobile Banking Applications : A Case Study of Finland
(Association for Information Systems (AIS), 2016)
This study tests the effects of users’ self-congruence and personal innovativeness on
consumer engagement in the context of mobile banking (m-banking) and mobile
payment (m-payment) applications. In addition, it examines ...
Consumer Responses to AI-Generated Charitable Giving Ads
(Informa UK Limited, 2023)
Content created by employing artificial intelligence (AI) algorithms, also known as synthetic content, promises to radically change the advertising and marketing landscape in the coming decades, presumably for the better. ...
Consumers' perceptions of mobile banking continuous usage in Finland and South Africa
(Inderscience Publishers, 2015)
This study examines continuous usage behaviour related to mobile banking (m-banking) among consumers living in Finland (FI) and South Africa (ZA). The study investigates three post-adoption behavioural consequences - namely, ...
Consumers’ acceptance of information and communications technology in tourism : A review
(Pergamon, 2017)
The impact of information and communications technology (ICT) in tourism (e-tourism) has altered the ways tourism services are accessed and consumed. Ubiquitous and highly innovative ICTs provide different channels for ...
Consumption and planetary well-being
(Routledge, 2024)
This chapter considers sustainable marketing and consumption from the perspective of planetary well-being (PW). While marketing is commonly associated with unsustainability, sustainable marketing can create, communicate, ...
Consumption values and mobile banking services : understanding the urban-rural dichotomy in a developing economy
(Emerald, 2021)
Purpose
This study develops a theoretical model of consumption values regarding the technology adoption of mobile banking (m-banking) services, with the financial service sector as the empirical context. This study aims ...
Continuous mobile banking usage and relationship commitment – A multi-country assessment
(Palgrave Macmillan Ltd., 2015)
Although conducting banking transactions via mobile phones, smart phones and tablets has become popular in many countries, major gaps exist in our understanding of those who use this technology, particularly how experienced ...