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Conclusion : future roles of digital corporate communication
(Edward Elgar, 2023)
This concluding chapter reflects on five future corporate communication roles emerging from complex developments in technology affecting organisations: (1) Corporate communication as digital community builder (responding ...
Conclusions
(Routledge, 2022)
The five sections of this book covered some key trends evident in the Digital Marketing (DM) and Communication field: Data analytics and measurement, Digital transformation and innovations in marketing, Customer experience ...
Conflicting interests but filtered key targets: Stakeholder and resource-dependency analyses at a University of Applied Sciences
(Elsevier, 2013)
Stakeholder theory (SHT) emphasizes that different stakeholders and their interests need to be identified and addressed to maximize firm performance. This emphasis can make the design of performance measurement systems ...
Conflicting values of ethical consumption in diverse worlds - A cultural Approach
(SAGE Publications, 2014)
This paper examines the plurality of ethical consumption and aims to illustrate how consumers cope with its complexity in the context of everyday food consumption. This study seeks to outline the tensions that consumers ...
Conflicts related to Human Resource Management in Finnish Project-Based Companies
(Roskilde universitetsforlag, 2021)
In contemporary working life of Nordic countries, employee involvement and well-being are emphasized and organizational functions and demands are continuously changing. Thus, the study of human resource management (HRM) ...
Conforming to and resisting imposed identities : An autoethnography on academic motherhood
(Emerald, 2022)
Purpose
This research attempts to make sense of the experiences of two academic women who become
mothers.
Design/methodology/approach
This paper is an autoethnography. Applying the autoethnographic method allows ...
Conquering the Liminal Space : Strategic Social Media Influencer Communication in the Finnish Public Sector During the COVID-19 Pandemic
(Routledge, 2023)
Public sector organisations have traditionally used mass media and their own communication channels to communicate urgent matters to citizens. However, the COVID-19 pandemic has forced these organisations to look for new ...
Constructing leadership by storytelling – the meaning of trust and narratives
(Emerald Group Publishing Ltd, 2013)
Purpose – This paper approaches manager's storytelling as a means for promoting organizational aims and for constructing leadership, and examines the intentions of managers in this process. We focus on the context of ...
Constructions, Claims, Resonance, Reflexivity : Language and Market Categorization
(SAGE Publications, 2020)
Studies on market categorization exhibit substantial agreement that language plays a central role in articulating and constructing meanings among market participants and crafting consensus to produce a collective of ...
Consumer adoption of mobile technologies: a literature review
(Inderscience Publishers, 2015)
Although the total number of mobile subscriptions reached 6.8 billion worldwide (ITU, 2013) confirming in the process that mobile technology is widespread, academic literature has so far focused only on explaining adoption ...