Reinventing the case-method teaching approach using a new technological tool

Abstract

We developed and implemented a visually based pedagogical approach called Visio case-method teaching (V-CMT). Data were collected from thirty business and management students using written statements, interviews, and in-class notes and observations. The data were analyzed using the inductive thematic analysis approach. Major findings suggest that V-CMT supports online learning, increases university student volume & value of learning, increases student engagement with the course content, and enhances information retention. Most of the participants suggested replicating this method in other courses. Major challenges in the implementation of V-CMT relate to a lack of time management, non-provision of a robust preamble, and limited knowledge of using MS Visio tools.