Haku
Aineistot 101-110 / 1279
Barriers to Data-Driven Decision-Making Among Online Retailers
(University of Maribor, 2022)
This study investigates the barriers to data-driven decision-making among online retailers. The study seeks to deepen the previous knowledge by considering data-driven decision-making as a process and identifying the ...
Barriers to Responsible Consumption in e-Commerce : Evidence from Fashion Shoppers
(University of Maribor, 2021)
This qualitative study investigates the barriers to responsible consumption in e-commerce from the online shoppers’ viewpoint. The purpose of the study is to increase our understanding of what prevents young adults from ...
Barriers to the use of mobile sales force automation systems: a salesperson’s perspective
(Emerald Group Publishing Limited; Edith Cowan University, 2015)
Purpose – The purpose of this paper is to examine the barriers associated with the adoption and use
of mobile sales force automation (SFA) systems from a salesperson’s perspective.
Design/methodology/approach – A qualitative ...
Becoming a Gamer : Performative Construction of Gendered Gamer Identities
(Sage Publications, 2022)
This article examines how women construct their gameplay identities in relation to the hegemonic “gamer” discourse. The article is based on semi-structured in-depth interviews with women who occupy central roles in the ...
Becoming TikTok Famous : Strategies for Global Brands to Engage Consumers in an Emerging Market
(SAGE Publications, 2023)
This study examines the effects of content characteristics (i.e., informational and emotional characteristics), language, and nonverbal information on social media engagement (SME; i.e., likes, shares, and comments) in the ...
Between the number and the word : quantitative methods in business history revisited
(Edicions de la Universitat de Barcelona, 2023)
This article extends our earlier analysis (2010) to gauge, first, to what extent quantitative methods have been used in recent business history research and, second, the impact that quantitative methods may have had on the ...
Big data analytics capability, marketing agility, and firm performance : a conceptual framework
(Routledge, 2024)
This study proposes that the proficient use of big data enables organizations to respond swiftly to market opportunities and threats, leading to positive business outcomes. Drawing on research from marketing, information ...
Big data and HR analytics in the digital era
(Emerald, 2019)
Purpose
The purpose of this paper is to focus on how the HR function takes advantage of human resource analytics (HRA), including big data (BD), and discuss factors hindering HRA and data utilization. Moreover, the authors ...
Biodiversity, leadership, and resilience in a national sustainable tourism program
(Routledge, 2024)
This study addresses the complex relationship between biodiversity, leadership, and resilience in the tourism industry. We apply case study methodology to examine the potential of Visit Finland’s Sustainable Travel Finland ...
Biohit: A Global, Family-Owned Company Embarking on a New Phase
(Wiley-Blackwell; United States Association for Small Business and Entrepreneurship, 2014)
This case concerns Biohit, a family-owned biotechnology company established in
Finland in 1988, selling liquid handling and diagnostics products in the global market.
The case also describes the entrepreneurial career ...