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Branding Finland on the Internet : images and stereotypes in Finland's tourism marketing

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Authors
Winter, Carolin
Date
2009
Discipline
kulttuurienvälinen viestintäMaster's Degree Programme in Intercultural Communication

 
Keywords
country marketing imago mielikuvat stereotypiat matkailu markkinointi Internet brändit Suomi
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http://urn.fi/URN:NBN:fi:jyu-200910073971

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  • Pro gradu -tutkielmat [23352]

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