Branding Finland on the Internet : images and stereotypes in Finland's tourism marketing

Winter, Carolin

dc.contributor.author	Winter, Carolin
dc.date.accessioned	2009-10-09T11:27:39Z
dc.date.available	2009-10-09T11:27:39Z
dc.date.issued	2009
dc.identifier.other	oai:jykdok.linneanet.fi:1111955
dc.identifier.uri	https://jyx.jyu.fi/handle/123456789/21829
dc.format.extent	122 sivua
dc.format.mimetype	application/pdf
dc.language.iso	eng
dc.rights	In Copyright	en
dc.subject.other	country marketing
dc.title	Branding Finland on the Internet : images and stereotypes in Finland's tourism marketing
dc.type	master thesis
dc.identifier.urn	URN:NBN:fi:jyu-200910073971
dc.type.dcmitype	Text	en
dc.type.ontasot	Pro gradu -tutkielma	fi
dc.type.ontasot	Master’s thesis	en
dc.contributor.tiedekunta	Humanistinen tiedekunta	fi
dc.contributor.tiedekunta	Faculty of Humanities	en
dc.contributor.laitos	Viestintätieteiden laitos	fi
dc.contributor.laitos	Department of Communication	en
dc.contributor.yliopisto	University of Jyväskylä	en
dc.contributor.yliopisto	Jyväskylän yliopisto	fi
dc.contributor.oppiaine	kulttuurienvälinen viestintä	fi
dc.contributor.oppiaine	Master's Degree Programme in Intercultural Communication	en
dc.type.coar	http://purl.org/coar/resource_type/c_bdcc
dc.rights.accesslevel	openAccess	fi
dc.type.publication	masterThesis
dc.contributor.oppiainekoodi	3134
dc.subject.yso	imago
dc.subject.yso	mielikuvat
dc.subject.yso	stereotypiat
dc.subject.yso	matkailu
dc.subject.yso	markkinointi
dc.subject.yso	kulttuurienvälinen viestintä
dc.subject.yso	Internet
dc.subject.yso	brändit
dc.subject.yso	Suomi
dc.format.content	fulltext
dc.rights.url	https://rightsstatements.org/page/InC/1.0/
dc.type.okm	G2

Aineistoon kuuluvat tiedostot

Nimi:: URN_NBN_fi_jyu-200910073971.pdf
Koko:: 1.051Mb
Tiedostomuoto:: PDF

Katso/Avaa

Aineisto kuuluu seuraaviin kokoelmiin

Pro gradu -tutkielmat [29740]

Näytä suppeat kuvailutiedot

Branding Finland on the Internet : images and stereotypes in Finland's tourism marketing

Aineistoon kuuluvat tiedostot

Aineisto kuuluu seuraaviin kokoelmiin

Samankaltainen aineisto

Images of Japan and the Japanese : the representations of the Japanese culture in the popular literature targeted at the Western World in the 1980s-1990s ﻿

Digitization of the communication and its implications for marketing ﻿

Cultural impact on international branding : a case of marketing Finnish mobile phones in China ﻿

„Direkt aus der arktischen Natur Finnlands“: Image von und Stereotype über Finnland auf den deutschsprachigen Websites zweier finnischer Lebensmittelunternehmen ﻿

Representations of “female Asian look” in Advertising : Young Chinese Women’s Responses to Fashion and Beauty Advertisements Targeting Chinese Market ﻿

Images of Japan and the Japanese : the representations of the Japanese culture in the popular literature targeted at the Western World in the 1980s-1990s

Digitization of the communication and its implications for marketing

Cultural impact on international branding : a case of marketing Finnish mobile phones in China

„Direkt aus der arktischen Natur Finnlands“: Image von und Stereotype über Finnland auf den deutschsprachigen Websites zweier finnischer Lebensmittelunternehmen

Representations of “female Asian look” in Advertising : Young Chinese Women’s Responses to Fashion and Beauty Advertisements Targeting Chinese Market