International joint venturing : understanding entry to Chinese market area through cultural dimension analysis and network theory

Abstract

The main aim of this thesis is to analyze how Joint Venture Company survives in China with special policy and environment. With China implemented reform and opening to outside world, China has developed at a supernormal speed in absorbing foreign investment and has made great achievements attracting the world attention. Many foreign companies want to expand business into Chinese market. As one form of market entry, Joint Venture companies have more advantages for further development. The analyses of the paper are mainly based on an interview for a Finnish Technology company in Kajaani City. From the understanding of the Cultural dimension and the internationalization of the Network theory, we discuss about how a Finnish technology company could expand businesses in Chinese market.