Selectivity of clientele in Finnish private early childhood education and care
Ruutiainen, V., Alasuutari, M., & Karila, K. (2021). Selectivity of clientele in Finnish private early childhood education and care. Nordic Journal of Studies in Educational Policy, 7(2), 91-105. https://doi.org/10.1080/20020317.2021.1911161
Published inNordic Journal of Studies in Educational Policy
© 2021 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group.
In accordance with the Nordic welfare model, the Finnish early childhood education and care (ECEC) system has traditionally been based on public provision and the idea of universalism. However, over the last twenty years the ECEC system has undergone market-oriented reforms. As a result, the share of private for-profit ECEC provision has grown significantly. By applying impression management theory, this qualitative research examines how representatives of private ECEC providers describe the selection and selectivity of their clientele and how they aim at managing the impression they convey through their descriptions. The study shows how three different mechanisms of selectivity are produced and legitimized in the interview talk. Furthermore, the study makes visible the cultural assumptions and expectations related to private ECEC provision and the potential selectivity it produces.
PublisherCo-Action Publishing; Taylor & Francis Group
Publication in research information system
MetadataShow full item record
Related funder(s)Academy of Finland
Funding program(s)Strategic research programmes, AoF
Additional information about fundingThis work was supported by the Finnish Strategic Research Council, Academy of Finland [grant number 21000031071].
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