Compliance and resistance : An investigation into the construction of gender identities by Pakistani women on Facebook
Salam, R. (2020). Compliance and resistance : An investigation into the construction of gender identities by Pakistani women on Facebook. Asian Journal of Women's Studies, 26(4), 503-527. https://doi.org/10.1080/12259276.2020.1854414
Julkaistu sarjassa
Asian Journal of Women's StudiesTekijät
Päivämäärä
2020Tekijänoikeudet
© 2020 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group
Facebook has recently gained popularity among young, digitally literate and predominantly urban Pakistanis. Such social networking sites allow users the freedom to express themselves using usernames, visuals and topics of their own choice. In this article, I examine how Pakistani Facebook users mobilize such resources in their identity work. Using Multimodal Discourse Analysis, I investigate how Pakistani women construct their gender identities on Facebook using visual and linguistic resources. The results revealed the significant impact of Facebook on the socio-cultural and linguistic norms of discourse in Pakistan that enables women to challenge established communication models while they simultaneously reinforce traditional gender models.
Julkaisija
Taylor & Francis; Asian Center for Women's Studies, Ewha Womans UniversityISSN Hae Julkaisufoorumista
1225-9276Asiasanat
Julkaisu tutkimustietojärjestelmässä
https://converis.jyu.fi/converis/portal/detail/Publication/47790926
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