ICO Crowdfunding : Incentives, Pricing Strategy, Token Strategy and Crowd Involvement

Laatikainen, Gabriella; Semenov, Alexander; Zhang, Yixin; Abrahamsson, Pekka

doi:10.1007/978-3-030-58858-8_4

dc.contributor.author	Laatikainen, Gabriella
dc.contributor.author	Semenov, Alexander
dc.contributor.author	Zhang, Yixin
dc.contributor.author	Abrahamsson, Pekka
dc.contributor.editor	Paasivaara, Maria
dc.contributor.editor	Kruchten, Philippe
dc.date.accessioned	2020-10-05T10:50:03Z
dc.date.available	2020-10-05T10:50:03Z
dc.date.issued	2020
dc.identifier.citation	Laatikainen, G., Semenov, A., Zhang, Y., & Abrahamsson, P. (2020). ICO Crowdfunding : Incentives, Pricing Strategy, Token Strategy and Crowd Involvement. In M. Paasivaara, & P. Kruchten (Eds.), <i>XP 2020 Workshops : Agile Processes in Software Engineering and Extreme Programming. 21st International Conference on Agile Software Development, Revised Selected Papers</i> (pp. 32-40). Springer International Publishing. Lecture Notes in Business Information Processing, 396. <a href="https://doi.org/10.1007/978-3-030-58858-8_4" target="_blank">https://doi.org/10.1007/978-3-030-58858-8_4</a>
dc.identifier.other	CONVID_42323192
dc.identifier.uri	https://jyx.jyu.fi/handle/123456789/72013
dc.description.abstract	Blockchain technologies provide means to develop services that are secure, transparent and efficient by nature. Unsurprisingly, the emerging business opportunities has gained a lot of interest that is realized in form of successful Initial Coin Offerings (ICOs) that are able to raise billions of USD through crowdfunding campaign. In this exploratory research we study 91 ICOs through content analysis in order to investigate the special characteristics of ICO crowdfunding as business models towards the possible investors. We found that ICOs can be described through (1) the model for providing incentives for investment, (2) the pricing strategy, (3) the token strategy and (4) the activities for crowd involvement in value co-creation.	en
dc.format.extent	249
dc.format.mimetype	application/pdf
dc.language	eng
dc.language.iso	eng
dc.publisher	Springer International Publishing
dc.relation.ispartof	XP 2020 Workshops : Agile Processes in Software Engineering and Extreme Programming. 21st International Conference on Agile Software Development, Revised Selected Papers
dc.relation.ispartofseries	Lecture Notes in Business Information Processing
dc.rights	CC BY 4.0
dc.subject.other	ICO
dc.subject.other	blockhain
dc.subject.other	crowdfunding
dc.subject.other	ICOs as business models
dc.title	ICO Crowdfunding : Incentives, Pricing Strategy, Token Strategy and Crowd Involvement
dc.type	conferenceObject
dc.identifier.urn	URN:NBN:fi:jyu-202010056070
dc.contributor.laitos	Informaatioteknologian tiedekunta	fi
dc.contributor.laitos	Faculty of Information Technology	en
dc.contributor.oppiaine	Tietojärjestelmätiede	fi
dc.contributor.oppiaine	Information Systems Science	en
dc.type.uri	http://purl.org/eprint/type/ConferencePaper
dc.relation.isbn	978-3-030-58857-1
dc.type.coar	http://purl.org/coar/resource_type/c_5794
dc.description.reviewstatus	peerReviewed
dc.format.pagerange	32-40
dc.relation.issn	1865-1348
dc.type.version	publishedVersion
dc.rights.copyright	© The Author(s) 2020
dc.rights.accesslevel	openAccess	fi
dc.relation.conference	International Conference on Agile Software Development
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dc.subject.yso	lohkoketjut
dc.subject.yso	liiketoimintamallit
dc.subject.yso	virtuaalivaluutta
dc.subject.yso	hinnoittelu
dc.format.content	fulltext
jyx.subject.uri	http://www.yso.fi/onto/yso/p27210
jyx.subject.uri	http://www.yso.fi/onto/yso/p38227
jyx.subject.uri	http://www.yso.fi/onto/yso/p21761
jyx.subject.uri	http://www.yso.fi/onto/yso/p28873
jyx.subject.uri	http://www.yso.fi/onto/yso/p10773
dc.rights.url	https://creativecommons.org/licenses/by/4.0/
dc.relation.doi	10.1007/978-3-030-58858-8_4
dc.type.okm	A4