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dc.contributor.advisorAbrahamsson, Pekka
dc.contributor.advisorHara, Veikko
dc.contributor.authorPanin, Aleksei
dc.date.accessioned2019-06-27T09:16:21Z
dc.date.available2019-06-27T09:16:21Z
dc.date.issued2019
dc.identifier.urihttps://jyx.jyu.fi/handle/123456789/64864
dc.description.abstractBlockchain and Initial Coin Offering (ICO) hold incredible potential in our world today. The opportunities of these technologies are believed to be going further beyond the horizon; ICO helps start-ups succeed in receiving sufficient investments for their projects, and subsequently succeed in developing and creating necessary and useful blockchain based applications into society. This paper investigates the factors that are positively affecting firms’ ability to meet their fundraising goals via ICO. This set of factors if identified from existing literature and up-to-date information derived from hands-on experience of eight firms that have already completed their ICOs with different achievement level of their maximum fundraising goals. This work concludes that prior to conducting an ICO, managers should build first a strong backbone of the company. Regardless of crypto market specifics, ICO companies, like any other ones, seem to follow the same rule of doing business. Findings of the most important success factors reported by case companies included all key elements of a Business Model Canvas, and therefore managers could be advised to use this tool for planning and building a company. This study moreover investigates and finds explanation to when and why the same factors can play different role across projects with different project settings.en
dc.format.extent87
dc.format.mimetypeapplication/pdf
dc.language.isoen
dc.subject.otherICO
dc.subject.othercryptocurrency
dc.subject.otherblockchain
dc.subject.otherfundraising
dc.subject.othercrowd sale
dc.titleA multiple case study on factors affecting ICO success
dc.identifier.urnURN:NBN:fi:jyu-201906273467
dc.type.ontasotPro gradu -tutkielmafi
dc.type.ontasotMaster’s thesisen
dc.contributor.tiedekuntaInformaatioteknologian tiedekuntafi
dc.contributor.tiedekuntaFaculty of Information Technologyen
dc.contributor.laitosInformaatioteknologiafi
dc.contributor.laitosInformation Technologyen
dc.contributor.yliopistoJyväskylän yliopistofi
dc.contributor.yliopistoUniversity of Jyväskyläen
dc.contributor.oppiaineTietojärjestelmätiedefi
dc.contributor.oppiaineInformation Systems Scienceen
dc.rights.copyrightJulkaisu on tekijänoikeussäännösten alainen. Teosta voi lukea ja tulostaa henkilökohtaista käyttöä varten. Käyttö kaupallisiin tarkoituksiin on kielletty.fi
dc.rights.copyrightThis publication is copyrighted. You may download, display and print it for Your own personal use. Commercial use is prohibited.en
dc.type.publicationmasterThesis
dc.contributor.oppiainekoodi601
dc.subject.ysomenestystekijät
dc.subject.ysopoletit
dc.subject.ysosuccess factors
dc.subject.ysotokens
dc.format.contentfulltext
dc.type.okmG2


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