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dc.contributor.authorDlaske, Kati
dc.date.accessioned2016-11-09T07:52:56Z
dc.date.available2016-11-09T07:52:56Z
dc.date.issued2016
dc.identifier.citationDlaske, K. (2016). Way better than the original!! Music video covers and language revitalisation : A sociosemiotic view. <i>Apples : Journal of Applied Language Studies</i>, <i>10</i>(2), 83-103. <a href="https://doi.org/10.17011/apples/urn.201610254444" target="_blank">https://doi.org/10.17011/apples/urn.201610254444</a>
dc.identifier.otherCONVID_26307953
dc.identifier.otherTUTKAID_71682
dc.identifier.urihttps://jyx.jyu.fi/handle/123456789/51846
dc.description.abstractThe development of the social media has opened up new spaces and genres for minoritised languages. As argued in previous research, access to new media spaces can contribute to the revitalisation of minoritised languages by generating new functions and values for them. Combining sociolinguistic and sociosemiotic approaches and bringing together data from four minority language contexts, Irish, Welsh, Sámi, and Corsican, this study addresses the potential of music video covers on YouTube to contribute to language revitalisation. The investigation suggests that music video covers in minority languages can have significance in language revitalisation in both language ideological and practical terms. However, these effects are not just a matter of access to a new media space (YouTube) or a new genre (music video cover) but, in a much more complex manner, a question of practices of relocalisation and the semiotic resources used. As semiotic aggregates, music video covers can not only endow minority languages and their speakers with a new glamour, but also recirculate and reinforce old, stereotypical notions. While ‘new glamour’ may be desirable, the study points, on the other hand, to the need for critical interrogation of the terms on which minority languages are commodified in the context of contemporary media culture.
dc.format.mimetypeapplication/pdf
dc.language.isoeng
dc.publisherCentre for Applied Language Studies, University of Jyväskylä
dc.relation.ispartofseriesApples : Journal of Applied Language Studies
dc.relation.urihttp://apples.jyu.fi/article/abstract/466
dc.subject.otherlanguage revitalisation
dc.subject.othersociosemiotics
dc.titleWay better than the original!! Music video covers and language revitalisation : A sociosemiotic view
dc.typejournal article
dc.identifier.urnURN:NBN:fi:jyu-201611094597
dc.contributor.laitosKieli- ja viestintätieteiden laitosfi
dc.contributor.laitosDepartment of Language and Communication Studiesen
dc.contributor.oppiaineSoveltava kielitiedefi
dc.contributor.oppiaineApplied Linguisticsen
dc.type.urihttp://purl.org/eprint/type/JournalArticle
dc.date.updated2016-11-09T07:15:05Z
dc.type.coarhttp://purl.org/coar/resource_type/c_2df8fbb1
dc.description.reviewstatuspeerReviewed
dc.format.pagerange83-103
dc.relation.issn1457-9863
dc.relation.numberinseries2
dc.relation.volume10
dc.type.versionpublishedVersion
dc.rights.copyright© The Author(s)
dc.rights.accesslevelopenAccess
dc.subject.ysodigitaalinen media
dc.subject.ysososiaalinen media
dc.subject.ysosemiotiikka
dc.subject.ysososiosemiotiikka
dc.subject.ysososiolingvistiikka
dc.subject.ysoglobalisaatio
dc.format.contentfulltext
jyx.subject.urihttp://www.yso.fi/onto/yso/p5575
jyx.subject.urihttp://www.yso.fi/onto/yso/p20774
jyx.subject.urihttp://www.yso.fi/onto/yso/p3603
jyx.subject.urihttp://www.yso.fi/onto/yso/p21469
jyx.subject.urihttp://www.yso.fi/onto/yso/p1353
jyx.subject.urihttp://www.yso.fi/onto/yso/p3867
dc.relation.doi10.17011/apples/urn.201610254444
dc.type.okmA1


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