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Shaping the Industry with a New Standard: Environmental Labels in the Aviation Industry
Baumeister, S. & Onkila, T. (2014). Shaping the Industry with a New Standard: Environmental Labels in the Aviation Industry. In Proceedings of 18th Air Transport Research Society (ATRS) World Conference, p. 1-15. Vancouver: Air Transport Research Society.
© 2014 Baumeister & Onkila. This is an author's post-print version of an article whose final and definitive form has been published in the conference proceeding by Air Transport Research Society.
Several attempts have been made to make the aviation industry more sustainable with the help of environmental standards. This paper presents the idea of a new standard: the introducing an eco-label into the aviation industry. For this purpose 12 interviews with industry experts were conducted and thematically analyzed. It was discussed how environmental labels could be realized in the aviation industry. Eco-labels were seen as a useful tool for making environmentally informed choices. However, finding industry wide common agreement on eco-labels was seen as difficult and it would require an independent authority to set the right standards and rules.
PublisherAir Transport Research Society
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- Kauppakorkeakoulu 
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