| dc.contributor.advisor | Salo, Markus | |
| dc.contributor.author | Hilliaho, Lauri | |
| dc.date.accessioned | 2015-06-11T07:30:11Z | |
| dc.date.available | 2015-06-11T07:30:11Z | |
| dc.date.issued | 2015 | |
| dc.identifier.other | oai:jykdok.linneanet.fi:1475902 | |
| dc.identifier.uri | https://jyx.jyu.fi/handle/123456789/46284 | |
| dc.description.abstract | The subject of this thesis is non-complaining behavior in mobile application context.
The main focus is on the reasons which make consumers not to complain
when they face unsatisfying experiences with mobile applications. The study
deepens the knowledge of the phenomenon through literacy review and theme
interviews. In mobile application context the main reasons for uncomplaining
were common negative attitudes towards mobile application business and the
ease of acquiring substitutes. It also became known, according to the results, that
the most efficient ways for businesses to get more complaints are through communicating
the will of taking the complaints seriously and through giving promises
of response for customers. | en |
| dc.format.extent | 1 verkkoaineisto (56 sivua) | |
| dc.format.mimetype | application/pdf | |
| dc.language.iso | fin | |
| dc.rights | Julkaisu on tekijänoikeussäännösten alainen. Teosta voi lukea ja tulostaa henkilökohtaista käyttöä varten. Käyttö kaupallisiin tarkoituksiin on kielletty. | fi |
| dc.rights | This publication is copyrighted. You may download, display and print it for Your own personal use. Commercial use is prohibited. | en |
| dc.title | Valittamatta jättäminen mobiilisovelluskontekstissa | |
| dc.identifier.urn | URN:NBN:fi:jyu-201506112284 | |
| dc.type.ontasot | Pro gradu -tutkielma | fi |
| dc.type.ontasot | Master’s thesis | en |
| dc.contributor.tiedekunta | Informaatioteknologian tiedekunta | fi |
| dc.contributor.tiedekunta | Faculty of Information Technology | en |
| dc.contributor.laitos | Tietojenkäsittelytieteiden laitos | fi |
| dc.contributor.laitos | Department of Computer Science and Information Systems | en |
| dc.contributor.yliopisto | University of Jyväskylä | en |
| dc.contributor.yliopisto | Jyväskylän yliopisto | fi |
| dc.contributor.oppiaine | Tietojärjestelmätiede | fi |
| dc.date.updated | 2015-06-11T07:30:11Z | |
| dc.rights.accesslevel | restrictedAccess | fi |
| dc.type.publication | masterThesis | |
| dc.contributor.oppiainekoodi | 601 | |
| dc.subject.yso | mobiilisovellukset | |
| dc.subject.yso | reklamaatio | |
| dc.format.content | fulltext | |
| dc.rights.accessrights | Aineistoon pääsyä on rajoitettu tekijänoikeussyistä. Aineisto on luettavissa Jyväskylän yliopiston kirjaston arkistotyöasemalta. Ks. https://kirjasto.jyu.fi/fi/tyoskentelytilat/laitteet-ja-tilat. | fi |
| dc.rights.accessrights | This material has a restricted access due to copyright reasons. It can be read at the workstation at Jyväskylä University Library reserved for the use of archival materials: https://kirjasto.jyu.fi/en/workspaces/facilities. | en |
| dc.type.okm | G2 | |
