The anatomy and causal structure of a corporate myth: Nokia by the book
Lamberg, J.-A., Laukia, A., & Ojala, J. (2014). The anatomy and causal structure of a corporate myth: Nokia by the book. Management & Organizational History, 9(3), 235-255. https://doi.org/10.1080/17449359.2013.862013
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Management & Organizational HistoryDate
2014Discipline
TaloushistoriaBasic or discovery scholarshipTaloustiedeEconomic HistoryBasic or discovery scholarshipEconomicsCopyright
© 2014 Taylor & Francis. This is a final draft version of an article whose final and definitive form has been published by Taylor & Francis.
In this paper we conceptualise explanations of company-specific commercial performance as
corporate myths. To improve our understanding of anatomy and causal structure of corporate
myths, we analyse publications that deal with Nokia’s historical transformation from a lossmaking
1980s conglomerate to a focused and successful telecommunications company in the
early 1990s. From a corpus of related literature, 89 causal arguments are identified and analysed
in terms of the logic of the arguments employed. The analysis shows that (1) most existing
analyses offer either a specific or a biased explanation for Nokia’s success; (2) very few
explanations are either plausible or logical; (3) it is most unlikely that another company would
achieve the same outcomes even if exactly the same decisions were made. Even though
combining and comparing different explanations does not enhance the validity of any specific
historical interpretation of Nokia’s evolution or commercial success, it does offer an improved
conceptual understanding of the ingredients found in corporate myths.
...


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Routledge, Taylor & FrancisISSN Search the Publication Forum
1744-9359Publication in research information system
https://converis.jyu.fi/converis/portal/detail/Publication/23254012
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