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Qualitative, semi-structured online interviews with social media influencers on the topic of influencer uncoolness

dc.contributor.authorIvanova, Ekaterina
dc.contributor.authorLuoma-aho, Vilma
dc.contributor.authorMunnukka, Juha
dc.contributor.authorBowden Jana
dc.coverage.temporal2024-01-12 - 2024-12-31
dc.date.accessioned2024-11-26T10:39:42Z
dc.date.available2024-11-26T10:39:42Z
dc.date.issued2024
dc.identifier.citationIvanova, Ekaterina; Luoma-aho, Vilma; Munnukka, Juha; Bowden Jana. <i>Qualitative, semi-structured online interviews with social media influencers on the topic of influencer uncoolness</i>. V. 31.12.2024. University of Jyväskylä. 10.17011/jyx/dataset/98624
dc.identifier.otherjyu-resd.242591918
dc.identifier.urihttps://jyx.jyu.fi/handle/123456789/98624
dc.description.abstractThis dataset consists of 15 audio recordings and transcripts of qualitative, semi-structured online interviews with social media influencers on the topic of influencer uncoolness. This data was collected for use in a doctoral dissertation, scientific publications, conferences, seminars, presentations, teaching materials, and practical applications. The method of data collection involved recording audio-only online interviews using JYU Zoom. The data type is audio recordings in .m4a format. The transcripts are in .docx format.en
dc.description.abstractThis dataset consists of qualitative, semi-structured online interviews with social media influencers on the topic of influencer uncoolness. The data was created for use in a doctoral dissertation, scientific publications, conferences, seminars, presentations, teaching materials, and practical applications. The method of data collection involved recording audio-only online interviews using JYU Zoom. The data type is audio recordings in .m4a format.fi
dc.language.isoeng
dc.publisherUniversity of Jyväskyläen
dc.rightsIn Copyrighten
dc.titleQualitative, semi-structured online interviews with social media influencers on the topic of influencer uncoolness.fi
dc.titleQualitative, semi-structured online interviews with social media influencers on the topic of influencer uncoolnessen
dc.typedataset
dc.identifier.urnURN:NBN:fi:jyu-202411267449
dc.contributor.tiedekuntaSchool of Business and Economics
dc.contributor.tiedekuntaKauppakorkeakoulu
dc.contributor.yliopistoUniversity of Jyväskylä
dc.contributor.yliopistoJyväskylän yliopisto
dc.type.urihttp://purl.org/coar/resource_type/c_ddb1
dc.identifier.doi10.17011/jyx/dataset/98624
dc.type.coarhttp://purl.org/coar/resource_type/c_ddb1
dc.rights.copyrightIvanova, Ekaterina
dc.rights.accesslevelrestrictedAccess
dc.subject.ysosocial media influencersen
dc.subject.ysokvalitatiivinen tutkimusfi
dc.subject.ysoqualitative researchen
dc.subject.ysohaastattelutfi
dc.subject.ysointerviewsen
dc.subject.ysosomevaikuttajatfi
dc.subject.ysovaikuttajamarkkinointifi
dc.subject.ysoinfluencer marketingen
jyx.subject.urihttp://www.yso.fi/onto/yso/p39096
jyx.subject.urihttp://www.yso.fi/onto/yso/p11782
jyx.subject.urihttp://www.yso.fi/onto/yso/p17111
jyx.subject.urihttp://www.yso.fi/onto/yso/p39307
dc.rights.urlhttps://rightsstatements.org/page/InC/1.0/
dc.rights.accessrightsAccess to the dataset is restricted due to personal data content. You can still contact the author(s) regarding the material.
dc.relation.funderKauppakorkeakoulu
dc.relation.funderLiikesivistysrahasto
dc.relation.funderSchool of Business and Economics
dc.relation.funderFoundation for Economic Education


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