Constructing the 'New Worker-Self' : Discursive Strategies in 'English Works!' Program brochures within the Pakistani Education System
Ali, R., & Salam-Salmaoui, R. (2024). Constructing the 'New Worker-Self' : Discursive Strategies in 'English Works!' Program brochures within the Pakistani Education System. Linguistics and Education, 80, Article 101289. https://doi.org/10.1016/j.linged.2024.101289
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Linguistics and EducationDate
2024Copyright
© 2024 The Author(s). Published by Elsevier Inc.
In the context of globalization, the emergence of the "new worker-self" archetype has gained attention, with English proficiency playing a crucial role in Pakistan's socio-economic landscape. This study examines the 'English Works!' program brochures using Foucauldian theory to understand the construction of the "new worker-self" narrative and its alignment with global discourses. Through discursive strategies like student testimonials and skills emphasis, the brochures promote individual agency and market-oriented skills. However, this focus on skills may overlook structural inequalities and broader educational goals, emphasizing the need for a holistic approach to education. The study contributes to understanding the interplay of neoliberal ideologies, skills acquisition, and subjectivities in the global labor market.
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ElsevierISSN Search the Publication Forum
0898-5898Keywords
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https://converis.jyu.fi/converis/portal/detail/Publication/207728259
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Additional information about funding
The first author received funding for this project from Kone Foundation, grant number 201801330.License
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