EU heritage diplomacy : entangled external and internal cultural relations
Mäkinen, K., Lähdesmäki, T., Kaasik-Krogerus, S., Čeginskas, V. L. A., & Turunen, J. (2023). EU heritage diplomacy : entangled external and internal cultural relations. The International Journal of Cultural Policy, 29(1), 9-22. https://doi.org/10.1080/10286632.2022.2141722
Published inThe International Journal of Cultural Policy
DisciplineNykykulttuurin tutkimusResurssiviisausyhteisöTaidehistoriaContemporary CultureSchool of Resource WisdomArt History
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Cultural heritage is an expanding yet contested area of EU policymaking, which has recently been identified as an instrument for EU international cultural relations. In this article, drawing from critical heritage studies and recent scholarship on heritage diplomacy, we see external and internal cultural relations as blurred and deeply entangled in EU heritage policies. Empirically, we focus on the European Heritage Label (EHL), a central EU heritage policy instrument. We explore how heritage practitioners at selected EHL sites and EU heritage policymakers understand and give meanings to international cultural relations and explain the role of cultural heritage in diplomatic endeavours. Our method is a dynamic frame analysis of 44 interviews conducted in the European Commission and at eleven EHL sites in ten European countries. The analysis identified four frames of international cultural relations in the data: relations with non-EU countries for peace and stability building, showcasing and branding of cultural heritage for foreign audiences, creating unity in Europe, and small-scale international heritage projects. These frames manifest different understandings of heritage diplomacy ranging from geoculture to shared heritage and from intercultural encounters to the use of soft power. ...
PublisherRoutledge Taylor & Francis Group
ISSN Search the Publication Forum1028-6632
Publication in research information system
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Related funder(s)Academy of Finland
Funding program(s)Academy Project, AoF
Additional information about fundingThe work was supported by the Academy of Finland .
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