Experiencing Nokia : exploring the narratives of the former employees
This publication is copyrighted. You may download, display and print it for Your own personal use. Commercial use is prohibited.
This case study focuses on narratives of former Nokia Corporation employees. The analysis aims to describe in what way former employees recall their employment with the once largest technological company in the world. The narratives were collected from various publicly available online sources such as blogs and social media posts. The targeted data were the first-person narratives. The analysis showed that there were key themes occurring among the collected narratives such as working experience, reasons for failure or layoff experience. The second stage of analysis implemented the theories of narratives attribution, which revealed the motivation behind the collected narratives. The identification of narrative attribution was based on the external and internal sources influencing the narration. The study provides the connection between past knowledge of Nokia Corporation, narrative and oral theories as well as cognition-emotion process of socio-psychological research. The discussion and conclusion part of the study offers discursive outlook on implication of narrative research in business and organizational studies. Moreover, the discussion debates the application and value of variety of other well established entrepreneurial study theories within the collected data set such as Tamara story. The theories from field of failed enterprises are applied as well. The narratives and its content offers practical insights into the working environment and overall perception of Nokia Corporation by former employees. In addition, the data set was determined as suitable base for further researches about Nokia Corporation. This research contributes to application of narratives within organizational studies as well as increasing the overall knowledge of Nokia Corporation. This study was conducted as part of large research project attempting to map the history of technology giants and reconstruct the reasons for their failures. ...
MetadataShow full item record
- Pro gradu -tutkielmat 
Showing items with similar title or keywords.
“One does not always think that it`s always present” : a case study of employee involvement in CSR Kuvaja, Eveliina (2019)According to micro-CSR studies individual stakeholder reactions to corporate social re-sponsibility (CSR) can explain the variability between CSR activities and organization`s financial performance (Jones et al., 2017). ...
Jiang, Hemin; Tsohou, Aggeliki; Siponen, Mikko; Li, Ying (Emerald, 2020)Purpose – Internet monitoring in organizations can be used to monitor risks associated with Internet usage and information systems in organizations, such as employees’ cyberloafing behavior and information security incidents. ...
Employee Sensemaking on the Importance of Sustainability Reporting in Sustainability Identity Change Onkila, Tiina; Mäkelä, Marileena; Järvenpää, Marko (John Wiley & Sons Ltd., 2018)This study examines employee sensemaking processes in order to understand the role of sustainability reporting in organizational identity change. Through an analysis of 52 interviews with employees in two Finnish companies ...
Karjalainen, Annamari (2015)Tämä pro gradu-työ tarkastelee kirjallisuuden ja empiirisen tutkimuksen avulla työntekijöiden sitoutumista organisaatioissa, joiden toiminnalle korkea luotettavuusvaatimus on edellytys. Työntekijöiden sitoutuminen ...
Toward an understanding of a healthy organizational change process : A three-wave longitudinal study among university employees Mäkikangas, Anne; Mauno, Saija; Selenko, Eva; Kinnunen, Ulla (Educational Publishing Foundation, 2019)This study aimed to improve our understanding of what constitutes a healthy organizational change process among university employees. Positive attitudes and proactive participation toward organizational change were presumed ...