Näytä suppeat kuvailutiedot

dc.contributor.advisorVehmas, Hanna
dc.contributor.authorHaapanen, Eeva
dc.date.accessioned2019-12-19T09:52:47Z
dc.date.available2019-12-19T09:52:47Z
dc.date.issued2019
dc.identifier.urihttps://jyx.jyu.fi/handle/123456789/66966
dc.description.abstractTelemark skiing can be called the ancestor of downhill skiing as its history started almost 150 years ago in Norway. The almost forgotten skiing style had a new coming in the 1970s in the United States and gained popularity around the world in the 1990s. In Finland the number of telemark skiers is estimated to be approximately four percent of all the downhill sport enthusiasts. Even though telemark seems to be slightly growing lately it is still a marginal sport, unknown to many. There is not much academic knowledge about telemark skiing in Finland and it has not been studied sociologically. The main purpose of this research is to find out the socioeconomic profiles of the telemark skiers in Finland and what are the reasons to participate in the sport. The skiers’ preferences, forms of skiing, physical activity and expenditure in telemark skiing are also studied. Answers are given also to telemark skiers’ motivation to be part of a club and how skiers would develop the sport in Finland. The data was collected by a questionnaire that was sent to a Facebook group Telemark Suomi Finland FB in spring 2015. The group has almost a 1000 members, but the size of the group changes all the time, mainly growing. Approximately 40 percent of the group members answered the questionnaire. These responses were analysed with both quantitative and qualitative methods. IBM SPSS Statistics was used to analyse the numerical data of closed questions and qualitative methods to analyse the open-ended questions. The research was guided by a hermeneutic approach, in other words with an interpretation, which aims at understanding a phenomenon by revealing hidden meanings. The gained information helps to understand and explain telemark skiing and its meaning for the telemarkers in Finland. The results revealed that a typical telemark skier in Finland is 38 years old and highly educated. Approximately 38 percent of the skiers were women and 62 percent men. An intriguing fact is that female telemark skiers were on average better educated and earned more than men. People ski telemark mostly because it is challenging, versatile and fun and because the sport has a relaxed image. The results prove that ‘free your heels – free your mind’ can be a suitable marketing slogan for telemark skiing. The results of this master’s thesis will at best contribute to the development of different clubs and Telemark Suomi Finland Facebook -community. The data provides useful information for different equipment brands, shops and ski resorts for their marketing purposes. This research also gives interesting information about adults’ motivational factors to participate in lifestyle sports, their skiing preferences and how much time and money they spend on their hobby. The results will hopefully also facilitate and lead to further studies on the subject. Keywords: telemark skiing, telemark skiers, Finland, leisure, lifestyle sport, motivationen
dc.format.extent81
dc.language.isoen
dc.subject.othertelemark skiing
dc.subject.othertelemark skiers
dc.subject.otherFinland
dc.subject.otherlifestyle sport
dc.title"Free your heels - free your mind" : telemark skiing - a lifestyle sport in Finland
dc.identifier.urnURN:NBN:fi:jyu-201912195441
dc.type.ontasotMaster’s thesisen
dc.type.ontasotPro gradu -tutkielmafi
dc.contributor.tiedekuntaLiikuntatieteellinen tiedekuntafi
dc.contributor.tiedekuntaFaculty of Sport and Health Sciencesen
dc.contributor.laitosLiikunta- ja terveystieteetfi
dc.contributor.laitosSport and Health Sciencesen
dc.contributor.yliopistoJyväskylän yliopistofi
dc.contributor.yliopistoUniversity of Jyväskyläen
dc.contributor.oppiaineLiikunnan yhteiskuntatieteetfi
dc.contributor.oppiaineSocial Sciences of Sporten
dc.rights.copyrightJulkaisu on tekijänoikeussäännösten alainen. Teosta voi lukea ja tulostaa henkilökohtaista käyttöä varten. Käyttö kaupallisiin tarkoituksiin on kielletty.fi
dc.rights.copyrightThis publication is copyrighted. You may download, display and print it for Your own personal use. Commercial use is prohibited.en
dc.rights.accesslevelrestrictedAccess
dc.contributor.oppiainekoodi5032
dc.subject.ysovapaa-aika
dc.subject.ysomotivaatio
dc.subject.ysotelemark
dc.subject.ysohiihto
dc.subject.ysourheilu
dc.subject.ysohiihtolajit
dc.subject.ysoleisure
dc.subject.ysomotivation (mental objects)
dc.subject.ysotelemark
dc.subject.ysoskiing
dc.subject.ysosports
dc.subject.ysoski sports
dc.rights.accessrightsTekijä ei ole antanut lupaa avoimeen julkaisuun, joten aineisto on luettavissa vain Jyväskylän yliopiston kirjaston <a href="https://kirjasto.jyu.fi/fi/tyoskentelytilat/laitteet-ja-tilat">arkistotyöasemalta</a>.fi
dc.rights.accessrights<br><br>The author has not given permission to make the work publicly available electronically. Therefore the material can be read only at the archival <a href="https://kirjasto.jyu.fi/en/workspaces/facilities">workstation</a> at Jyväskylä University Library reserved for the use of archival materials.en


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