Carsharing business models in Germany : characteristics, success and future prospects
Münzel, K., Boon, W., Frenken, K., & Vaskelainen, T. (2018). Carsharing business models in Germany : characteristics, success and future prospects. Information systems and e-Business Management, 16(2), 271-291. https://doi.org/10.1007/s10257-017-0355-x
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Information systems and e-Business ManagementDate
2018Discipline
Basic or discovery scholarshipYritysten ympäristöjohtaminenBasic or discovery scholarshipCorporate Environmental ManagementCopyright
© The Authors, 2017.
Carsharing provides an alternative to private car ownership by allowing
car use temporarily on an on-demand basis. Operators provide carsharing services
using different business models and ownership structures. We distinguish between
cooperative, business-to-consumer (B2C) roundtrip and one-way, as well as peer-topeer
(P2P) carsharing. This paper characterizes these different types of business
models and compares their success in terms of diffusion using a comprehensive
database of all 101 German carsharing providers in 2016. The key result holds that
fleet size is significantly different across business models ranging from a few cars
(cooperatives in small towns), to a few hundred (B2C roundtrip in larger cities), to
over a thousand (B2C one-way in largest cities), up to multiple thousands (P2P
across the country). By analyzing for each operator the number of cars per capita in
the city they operate in, we do not find significant differences across business
models indicating the viability of each separate business model type. Hence, we
conclude that business models will continue to co-exist for a while, although some
of the business models may well converge in the longer run due to Internet-ofThings
applications and the introduction of self-driving cars.
...
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SpringerISSN Search the Publication Forum
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