Co-evolution of three mega-trends nurtures un-captured GDP – Uber's ride-sharing revolution
Watanabe, C., Naveed, K., & Neittaanmäki, P. (2016). Co-evolution of three mega-trends nurtures un-captured GDP – Uber's ride-sharing revolution. Technology in Society, 46(August), 164-185. https://doi.org/10.1016/j.techsoc.2016.06.004
Published inTechnology in Society
DisciplineTietojärjestelmätiedeTietotekniikkaInformation Systems ScienceMathematical Information Technology
© 2016 Elsevier Ltd. This is a final draft version of an article whose final and definitive form has been published by Elsevier. Published in this repository with the kind permission of the publisher.
Uber used a disruptive business model driven by digital technology to trigger a ride-sharing revolution. The institutional sources of the company’s platform ecosystem architecture were analyzed to explain this revolutionary change. Both an empirical analysis of a co-existing development trajectory with taxis and institutional enablers that helped to create Uber’s platform ecosystem were analyzed. The analysis identified a correspondence with the “two-faced” nature of ICT that nurtures un-captured GDP. This two-faced nature of ICT can be attributed to a virtuous cycle of decline in prices and an increase in the number of trips. We show that this cycle can be attributed to a self-propagating function that plays a vital role in the spinoff from traditional co-evolution to new co-evolution. Furthermore, we use the three mega-trends of ICT advancement, paradigm change and a shift in people’s preferences to explain the secret of Uber’s system success. All these noteworthy elements seem essential to a well-functioning platform ecosystem architecture, not only in transportation but also for other business institutions. ...
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Related funder(s)Academy of Finland
Funding program(s)Strategic research programmes, AoF
Additional information about fundingThe research leading to these results has received funding from the Strategic Research Council at the Academy of Finland under grant agreement no: 293446 – Platform Value Now: Value capturing in the fast emerging platform ecosystems.
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