Näytetään aineistoja, joilla on samankaltainen nimeke tai asiasanat.

• Streaming era digital media piracy : an integration of three theoretical perspectives 

  Riekkinen, Janne (University of Jyväskylä, 2018)

  Consumer digital piracy in media contexts is one of the most publicized adverse developments brought on by the Internet and digitization of data. Since the turn of the millennium, it has irrevocably changed the business ...

• Young Consumers’ Boycotting Profiles in the UK and Finland : A Comparative Analysis 

  Tuominen, Jesse; Rantala, Eero; Tolvanen, Asko; Luoma-aho, Vilma; Wilska, Terhi-Anna (Routledge, 2022)

  This study uses latent profile analysis to identify boycotting subgroups within Finland and the UK and to explore their potential differences across countries. These subgroups are based on how young British and Finnish ...

• The role of age and life course stage in digital consumption 

  Kuoppamäki, Sanna (Jyväskylän yliopisto, 2018)

  Digital technologies are an inherent part of consumer environments today. This dissertation investigates older adults’ usage of digital technologies by focusing on the role of age and life course stage in digital ...

• The Drivers of Showrooming Behavior : A Meta-Analysis 

  Holkkola, Matilda; Tyrväinen, Olli; Makkonen, Markus; Karjaluoto, Heikki; Kemppainen, Tiina; Paananen, Tiina; Frank, Lauri (University of Maribor Press, 2024)

  Showrooming behavior refers to consumer behavior where consumers first physically evaluate products in offline channels and then compare the potential purchases in online channels. Although the drivers of showrooming ...

• The Effects of General and Mobile Online Shopping Skilfulness and Multichannel Self-Efficacy on Consumer Showrooming Behaviour 

  Makkonen, Markus; Nyrhinen, Jussi; Frank, Lauri; Karjaluoto, Heikki (University of Maribor, 2022)

  Although showrooming behaviour is a characteristic aspect of modern omnichannel retailing, our understanding of its antecedents remains limited. In this study, we aim to address this gap in prior research by examining how ...