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dc.contributor.authorShaikh, Aijaz A.
dc.contributor.authorKarjaluoto, Heikki
dc.contributor.authorChinje, Nathalie Beatrice
dc.date.accessioned2016-02-10T07:47:49Z
dc.date.available2016-09-01T21:45:06Z
dc.date.issued2015
dc.identifier.citationShaikh, A. A., Karjaluoto, H., & Chinje, N. B. (2015). Continuous mobile banking usage and relationship commitment – A multi-country assessment. <i>Journal of Financial Services Marketing</i>, <i>20</i>(3), 208-219. <a href="https://doi.org/10.1057/fsm.2015.14" target="_blank">https://doi.org/10.1057/fsm.2015.14</a>
dc.identifier.otherCONVID_24898760
dc.identifier.otherTUTKAID_67200
dc.identifier.urihttps://jyx.jyu.fi/handle/123456789/48719
dc.description.abstractAlthough conducting banking transactions via mobile phones, smart phones and tablets has become popular in many countries, major gaps exist in our understanding of those who use this technology, particularly how experienced users perceive mobile banking. Drawing from the literature on mobile banking adoption, continuous usage behavior and post-adoption of technology behavior, the authors shed light on the nature of experienced mobile banking users’ relationship commitment (RC) with their bank and personal finances. The study reveals changes in commitment and shows that mobile banking offers substantial added value to users. Overall, this research will help managers better understand the importance of mobile banking services in the light of customer RC.
dc.language.isoeng
dc.publisherPalgrave Macmillan Ltd.
dc.relation.ispartofseriesJournal of Financial Services Marketing
dc.subject.otherFinland
dc.subject.othermobile banking continuous usage
dc.subject.otherpost-adoption
dc.subject.otherrelationship commitment
dc.subject.otherSouth Africa
dc.titleContinuous mobile banking usage and relationship commitment – A multi-country assessment
dc.typearticle
dc.identifier.urnURN:NBN:fi:jyu-201602101525
dc.contributor.laitosKauppakorkeakoulufi
dc.contributor.laitosSchool of Business and Economicsen
dc.contributor.oppiaineBasic or discovery scholarshipfi
dc.contributor.oppiaineMarkkinointifi
dc.contributor.oppiaineBasic or discovery scholarshipen
dc.contributor.oppiaineMarketingen
dc.type.urihttp://purl.org/eprint/type/JournalArticle
dc.date.updated2016-02-10T07:15:02Z
dc.type.coarhttp://purl.org/coar/resource_type/c_2df8fbb1
dc.description.reviewstatuspeerReviewed
dc.format.pagerange208-219
dc.relation.issn1363-0539
dc.relation.numberinseries3
dc.relation.volume20
dc.type.versionacceptedVersion
dc.rights.copyright© 2015 Macmillan Publishers Ltd. This is a final draft version of an article whose final and definitive form has been published by Palgrave Macmillan. Published in this repository with the kind permission of the publisher.
dc.rights.accesslevelopenAccessfi
dc.relation.doi10.1057/fsm.2015.14
dc.type.okmA1


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