Communication Health Check : Measuring Corporate Communication Performance
Vos, M. (2015). Communication Health Check : Measuring Corporate Communication Performance. Journal of Business Studies Quarterly, 7(1), 63-70. http://jbsq.org/wp-content/uploads/2015/09/September_2015_6.pdf
Published in
Journal of Business Studies QuarterlyDate
2015Copyright
© 2015 Journal of Business Studies Quarterly. This is a Final Draft version of an article whose final and definitive form has been published by Journal of Business Studies Quarterly.
A Communication Health Check, based on an existing tool for measuring communication
quality, was customized for Finnish companies and supporting software was developed to create
an online tool. A pilot measurement procedure was performed in a medium-sized company based
in the country’s capital, Helsinki. The aim was to see if the tool would be useful in the Finnish
context, and whether a benchmarking function or further customization would be preferred. The
tool was considered easy to use by the respondents and its main function was considered to be
enabling organizational learning.
Publisher
Belal A.Kaifi, Ed. & Pub.ISSN Search the Publication Forum
2152-1034
Original source
http://jbsq.org/wp-content/uploads/2015/09/September_2015_6.pdfPublication in research information system
https://converis.jyu.fi/converis/portal/detail/Publication/24875305
Metadata
Show full item recordCollections
- Agora Center [79]
License
Except where otherwise noted, this item's license is described as In Copyright