Showing items with similar title or keywords.

• Managing a start-up brand from founder competence and nets 

  Moisiola, Jani (2019)

  This Master’s degree thesis research studies the phenomenon of branding in a start-up context through the concepts of brand orientation, branding activities, brand design and brand identity. An especial focus is placed on ...

• “I Am Your Fan; Bookmarked!” Members’ Identification Development in Founder-Led Online Communities 

  Panteli, Niki; Sivunen, Anu (Association for Information Systems, 2019)

  In this study, we present the findings from an inductive and interpretive case study of a founder-led online community (OC), exploring how members’ identification develops within the community over time. Using a longitudinal ...

• Entrepreneurial growth and exit orientations : a study of Finnish venture founders 

  Lahovuori, Essi (2021)

  Growth ventures and entrepreneurs attract interest in public conversation and media, and they are important actors in enhancing employment, productivity, and innovations. Growth ventures are naturally associated with the ...

• Understanding family shareholders in family firms : an exploration of the role of family dynamics in the development of family shareholders' behaviours 

  López-Vergara, María Piedad (University of Jyväskylä, 2013)

• Analyzing the Influence of Diffusion of Innovation Attributes on Lecturers’ Attitude Towards Information and Communication Technologies 

  Ntemana, Tšoenyo Julia; Olatokun, Wole (University of Jyväskylä, Agora Center, 2012)

  This study investigated the influence of the five attributes of diffusion of innovation theory—relative advantage, complexity, compatibility, trialability, and observability—on lecturers’ use of information and communication ...