Näytä suppeat kuvailutiedot

dc.contributor.authorGrénman, Miia
dc.contributor.authorHakala, Ulla
dc.contributor.authorMueller, Barbara
dc.contributor.authorUusitalo, Outi
dc.date.accessioned2023-10-11T05:42:35Z
dc.date.available2023-10-11T05:42:35Z
dc.date.issued2024
dc.identifier.citationGrénman, M., Hakala, U., Mueller, B., & Uusitalo, O. (2024). Generation Z's perceptions of a good life beyond consumerism : Insights from the United States and Finland. <i>International Journal of Consumer Studies</i>, <i>48</i>(1), Article e12994. <a href="https://doi.org/10.1111/ijcs.12994" target="_blank">https://doi.org/10.1111/ijcs.12994</a>
dc.identifier.otherCONVID_193393092
dc.identifier.urihttps://jyx.jyu.fi/handle/123456789/89695
dc.description.abstractThis paper examines Generation Z consumers' perceptions of a good life beyond consumerism and how their perceptions and practices have evolved during crises and the cultural context in which they live. We present a unique theoretical and empirical cross-cultural investigation which focuses on the ecological crisis and COVID-19 pandemic, and the changes they have caused to Gen Zs' daily lives in the United States (California) and Finland. Two large qualitative data sets were collected through focus group interviews and open- and closed-ended surveys before and during COVID-19 and analyzed via the PERMA framework. Findings revealed that Gen Zs' pathways that lead to a good life include: healthy behaviors and balance; positive and meaningful relationships; happiness and positivity; meaningful things; productivity and goals; and daily routines. Findings also indicated that since COVID-19, Gen Zs are increasingly shifting toward virtuous behaviors and eudaimonic-oriented life, in which moderation, meaningfulness, and self-realization play key roles. Gen Zs are characterized as a global consumer cohort and a driver of change for a sustainable future, thus understanding how these future professionals, leaders, and mainstream consumers perceive a good life provides theoretical and practical insights into how to provide ecologically sustainable well-being for nature and future generations.en
dc.format.extentVolume48, Issue1 January 2024 e12994
dc.format.mimetypeapplication/pdf
dc.language.isoeng
dc.publisherWiley
dc.relation.ispartofseriesInternational Journal of Consumer Studies
dc.rightsCC BY 4.0
dc.subject.otherconsumer well-being
dc.subject.othereudaimonic well-being
dc.subject.otherflourishing
dc.subject.othergood life
dc.subject.otherhedonic well-being
dc.subject.othersustainability
dc.titleGeneration Z's perceptions of a good life beyond consumerism : Insights from the United States and Finland
dc.typearticle
dc.identifier.urnURN:NBN:fi:jyu-202310115743
dc.contributor.laitosKauppakorkeakoulufi
dc.contributor.laitosSchool of Business and Economicsen
dc.contributor.oppiaineMarkkinointifi
dc.contributor.oppiaineHyvinvoinnin tutkimuksen yhteisöfi
dc.contributor.oppiaineKestävä liiketoiminta ja talous (painoala)fi
dc.contributor.oppiaineResurssiviisausyhteisöfi
dc.contributor.oppiaineSustainable Businessfi
dc.contributor.oppiaineMarketingen
dc.contributor.oppiaineSchool of Wellbeingen
dc.contributor.oppiaineSustainable Business and Economy (focus area)en
dc.contributor.oppiaineSchool of Resource Wisdomen
dc.contributor.oppiaineSustainable Businessen
dc.type.urihttp://purl.org/eprint/type/JournalArticle
dc.type.coarhttp://purl.org/coar/resource_type/c_2df8fbb1
dc.description.reviewstatuspeerReviewed
dc.relation.issn1470-6423
dc.relation.numberinseries1
dc.relation.volume48
dc.type.versionpublishedVersion
dc.rights.copyright© 2023 The Authors. International Journal of Consumer Studies published by John Wiley & Sons Ltd.
dc.rights.accesslevelopenAccessfi
dc.subject.ysohyvinvointi
dc.subject.ysoCOVID-19
dc.subject.ysoasenteet
dc.subject.ysokonsumerismi
dc.subject.ysohyvä elämä
dc.subject.ysoz-sukupolvi
dc.subject.ysokestävä kulutus
dc.subject.ysomielekkyys
dc.subject.ysokuluttajat
dc.subject.ysokulutus
dc.format.contentfulltext
jyx.subject.urihttp://www.yso.fi/onto/yso/p1947
jyx.subject.urihttp://www.yso.fi/onto/yso/p38829
jyx.subject.urihttp://www.yso.fi/onto/yso/p5619
jyx.subject.urihttp://www.yso.fi/onto/yso/p27004
jyx.subject.urihttp://www.yso.fi/onto/yso/p1045
jyx.subject.urihttp://www.yso.fi/onto/yso/p27344
jyx.subject.urihttp://www.yso.fi/onto/yso/p24202
jyx.subject.urihttp://www.yso.fi/onto/yso/p14869
jyx.subject.urihttp://www.yso.fi/onto/yso/p1397
jyx.subject.urihttp://www.yso.fi/onto/yso/p8574
dc.rights.urlhttps://creativecommons.org/licenses/by/4.0/
dc.relation.doi10.1111/ijcs.12994
dc.type.okmA1


Aineistoon kuuluvat tiedostot

Thumbnail

Aineisto kuuluu seuraaviin kokoelmiin

Näytä suppeat kuvailutiedot

CC BY 4.0
Ellei muuten mainita, aineiston lisenssi on CC BY 4.0