Making Sense or Betting on the Future? : Identifying Antenarratives of AI projects in a Large Financial Organization
Poudel, D. (2019). Making Sense or Betting on the Future? : Identifying Antenarratives of AI projects in a Large Financial Organization. In T. Takala, T. Auvinen, M. Vesa, J. Tienari, P. Sajasalo, S. Heikkinen, J. Helms Mills, & M. Kallinen-Kuisma (Eds.), Electronic Journal of Business Ethics and Organization Studies. Vol. 24, No. 2. Special issue: Implications of Digitalization on Organizations and Leadership : Esports, Gamification and Beyond (24, pp. 20-33). Jyväskylän yliopisto, Business and Organization Ethics Network (BON). Electronic Journal of Business Ethics and Organization Studies. http://ejbo.jyu.fi/pdf/ejbo_vol24_no2_pages_20-33.pdf
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2019Copyright
© Business and Organization Ethics Network (BON), 2019
The future is uncertain, but what is certain is that we can make sense of the future through our ‘antenarratives’. In this study, I shed light on prospective sensemaking and apply the concept of antenarrative as a framework to identify how strategy practitioners make sense of AI projects. The empirical case organization is a large Finnish financial organization that aims to be a digital leader. The case organization is currently developing and implementing AI in its business operations, a recent and emerging wave in the financial business sector. Following a thematic analysis, the narratives that seem to either reflect positive (that promote) or negative (that impede) changes were examined. The results are twofold: practitioners ‘normalize change’ and ‘make meaning’ as positive prospective sensemaking, while as negative prospective sensemaking practitioners reflected on their ‘capability challenges’ and ‘dilemmas’.
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Jyväskylän yliopisto, Business and Organization Ethics Network (BON)Is part of publication
Electronic Journal of Business Ethics and Organization Studies. Vol. 24, No. 2. Special issue: Implications of Digitalization on Organizations and Leadership : Esports, Gamification and BeyondISSN Search the Publication Forum
1239-2685Keywords
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http://ejbo.jyu.fi/pdf/ejbo_vol24_no2_pages_20-33.pdfPublication in research information system
https://converis.jyu.fi/converis/portal/detail/Publication/33679639
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