APA (7th ed.) Citation

Paananen, T., Kemppainen, T., Frank, L., Holkkola, M., & Mali, E. (2022). Reinforcement of brand relationships in an omnichannel environment: A qualitative study on clothing shopping.

Chicago Style (17th ed.) Citation

Paananen, Tiina, Tiina Kemppainen, Lauri Frank, Matilda Holkkola, and Eveliina Mali. Reinforcement of Brand Relationships in an Omnichannel Environment: A Qualitative Study on Clothing Shopping. 2022.

MLA (9th ed.) Citation

Paananen, Tiina, et al. Reinforcement of Brand Relationships in an Omnichannel Environment: A Qualitative Study on Clothing Shopping. 2022.