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National identity in the internationalization cont…
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URN:NBN:fi:jyu-202206103225.pdf
National identity in the internationalization context : a case study with Harvia Sauna & Spa
Abstract
.
Full description
Main Author
Fix, Nathaniel
Format
Theses
Master thesis
Published
2022
Subjects
organizational identity
strategy-identity nexus
realignment
globalization
globalisaatio
kansallinen identiteetti
strategiat
saunat
globalisation
national identity
strategies
saunas
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https://urn.fi/URN:NBN:fi:jyu-202206103225
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