Fashion and eroticism : men´s underwear in the context of eroticism
Abstract
What is the process when historically obviously neutral things are becoming loaded with mental meanings, associations and qualities, getting a new turn of expression? The article deals with the changing of men’s underwear from garments of pure utility to high fashionable, visible things. The context in which the change has taken place, the language which supports the new meanings, the forms, colours and use of the “unmentionable” are studied from an ethnological viewpoint. The author emphasises the aspects of new adaptations of the meaning of fashion in relation to changing gender roles, new ideals of the body and new mechanisms in consumer culture.
Main Author
Format
Articles
Research article
Published
2001
Series
Subjects
Publication in research information system
Publisher
Museum Tusculanum Press
Original source
https://ee.openlibhums.org/article/id/916/
The permanent address of the publication
https://urn.fi/URN:NBN:fi:jyu-202007135309Käytä tätä linkitykseen.
Review status
Peer reviewed
ISSN
0425-4597
DOI
https://doi.org/10.16995/ee.916
Language
English
Published in
Ethnologia Europaea
Citation
- Lönnqvist, B. (2001). Fashion and eroticism : men´s underwear in the context of eroticism. Ethnologia Europaea, 31(1), 75-82. https://doi.org/10.16995/ee.916
License
Copyright© 2001 Museum Tusculanum Press