Contrasting Internationalization Paths of Product- and Service-oriented Software Firms
Ojala, A., Rönkkö, M., & Peltonen, J. (2019). Contrasting Internationalization Paths of Product- and Service-oriented Software Firms. In Proceedings of the 52nd Hawaii International Conference on System Sciences (HICSS 2019) (pp. 5348-5357). University of Hawai'i at Manoa. Proceedings of the Annual Hawaii International Conference on System Sciences. https://doi.org/10.24251/hicss.2019.644
© The Authors, 2019.
The internationalization of software firms has been widely researched topic over the last two decades. However, the most of the studies have treated software firms as a homogeneous group, ignoring the fact that software firms actually differ greatly in terms of having either a product or a service orientation. Based on earlier literature, we hypothesized that software product firms would show a tendency to internationalize earlier and at a smaller size than software service firms, and that product firms would show a greater tendency to target countries that are both geographically and culturally distant. In fact, we found no support for most of our hypotheses, with relatively strong and statistically significant results emerging in the opposite direction. We offer several explanations for these counterintuitive findings.
PublisherUniversity of Hawai'i at Manoa
Parent publication ISBN978-0-9981331-2-6
Is part of publicationProceedings of the 52nd Hawaii International Conference on System Sciences (HICSS 2019)
Publication in research information system
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