Samankaltainen aineisto
Näytetään aineistoja, joilla on samankaltainen nimeke tai asiasanat.
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Strategic influencer communication and formation of purchase intention in social networking sites
Soininen, Sampo (2020)Tämän tutkimuksen tarkoituksena oli tutkia, kuinka ostoaikomus muodostuu sosiaalisen median kanavissa kuten YouTubessa, Facebookissa tai Instagramissa hyödyntäen vaikuttajamarkkinointia markkinointikeinona. Tutkimuksen ... -
Peer selection and influence : Students’ interest-driven socio-digital participation and friendship networks
Li, Shupin; Kiuru, Noona; Palonen, Tuire; Salmela-Aro, Katariina; Hakkarainen, Kai (European Association for Research on Learning and Instruction, 2020)Digital technologies have been increasingly embedded in students’ everyday lives. Interest-driven socio-digital participation (ISDP) involves students’ pursuit of interests mediated by computers, social media, the internet, ... -
A comparison of dyadic and social network assessments of peer influence
DeLay, Dawn; Laursen, Brett; Kiuru, Noona; Rogers, Adam; Kindermann,Thomas; Nurmi, Jari-Erik (SAGE Publications, 2021)The present study compares two methods for assessing peer influence: the longitudinal actor–partner interdependence model (L-APIM) and the longitudinal social network analysis (L-SNA) Model. The data were drawn from 1,995 ... -
The Influence of Social Vision, Social Networks, and Financial Return on Social SME Sustainability
Olaleye, Sunday; Mogaji, Emmanuel; Watat, Josue Kuika; Ukpabi, Dandison (Palgrave Macmillan, 2020)Social entrepreneurship is one of the catalysts of poverty reduction and sustainable development, but its impact in developing countries is not rapid in comparison to traditional entrepreneurship. The idea is to explain ... -
Understanding and measuring social entrepreneurship
Kannampuzha, Merie Joseph (University of Jyväskylä, 2017)This thesis aims to understand the phenomenon of social entrepreneurship and measure its component dimensions. In particular, the thesis addresses two research gaps in the social entrepreneurship research. The first gap ...
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