BUSINESS ECOSYSTEM UNDER CONSTRUCTION
Heikkilä, M., & Kuivaniemi, L. (2012). BUSINESS ECOSYSTEM UNDER CONSTRUCTION. In M. Hakanen, M. Seppä, & K. Mäkinen (Eds.), Proceedings of EBRF 2011. University of Jyväskylä, Tampere University of Technology, University of Tampere, Aalto University, Lappeenranta University of Technology, University of Oulu, Abo Akademi University. Proceedings of EBRF.
Published in
Proceedings of EBRFDate
2012Discipline
Elektroninen liiketoimintaIn recent years, we have seen the rise in interest on new service concepts that would take the advantage of capabilities of ecosystems instead that of single companies. In this paper we describe the initial steps on a new business initiative and how the ecosystem starts developing around the core. We use action research approach in one case of building joint service, sports receipt, for health exercise and wellbeing markets. The research paper concludes with an ecosystem mode
Publisher
University of Jyväskylä, Tampere University of Technology, University of Tampere, Aalto University, Lappeenranta University of Technology, University of Oulu, Abo Akademi UniversityParent publication ISBN
978-951-42-9865-3Conference
Research Forum to Understand Business in Knowledge SocietyIs part of publication
Proceedings of EBRF 2011ISSN Search the Publication Forum
1797-1918Keywords
Original source
http://herkules.oulu.fi/isbn9789514298653/isbn9789514298653.pdfPublication in research information system
https://converis.jyu.fi/converis/portal/detail/Publication/21779591
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