BUSINESS ECOSYSTEM UNDER CONSTRUCTION
Heikkilä, M., & Kuivaniemi, L. (2012). BUSINESS ECOSYSTEM UNDER CONSTRUCTION. In M. Hakanen, M. Seppä, & K. Mäkinen (Eds.), Proceedings of EBRF 2011. University of Jyväskylä, Tampere University of Technology, University of Tampere, Aalto University, Lappeenranta University of Technology, University of Oulu, Abo Akademi University. Proceedings of EBRF.
Julkaistu sarjassa
Proceedings of EBRFPäivämäärä
2012Oppiaine
Elektroninen liiketoimintaIn recent years, we have seen the rise in interest on new service concepts that would take the advantage of capabilities of ecosystems instead that of single companies. In this paper we describe the initial steps on a new business initiative and how the ecosystem starts developing around the core. We use action research approach in one case of building joint service, sports receipt, for health exercise and wellbeing markets. The research paper concludes with an ecosystem mode
Julkaisija
University of Jyväskylä, Tampere University of Technology, University of Tampere, Aalto University, Lappeenranta University of Technology, University of Oulu, Abo Akademi UniversityEmojulkaisun ISBN
978-951-42-9865-3Konferenssi
Research Forum to Understand Business in Knowledge SocietyKuuluu julkaisuun
Proceedings of EBRF 2011ISSN Hae Julkaisufoorumista
1797-1918Asiasanat
Alkuperäislähde
http://herkules.oulu.fi/isbn9789514298653/isbn9789514298653.pdfJulkaisu tutkimustietojärjestelmässä
https://converis.jyu.fi/converis/portal/detail/Publication/21779591
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