Making Sense of Business Ethics - About Not Walking the Talk

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dc.contributor.author Lindfelt, Lise-Lotte
dc.date.accessioned 2010-10-04T08:27:51Z
dc.date.available 2010-10-04T08:27:51Z
dc.date.issued 2006
dc.identifier.citation Lindfelt, L-L. (2006). Making Sense of Business Ethics - About Not Walking the Talk EJBO - Electronic Journal of Business Ethics and Organization Studies, Vol. 11  (1). Retrieved from http://ejbo.jyu.fi
dc.identifier.issn 1239-2685
dc.identifier.uri http://hdl.handle.net/123456789/25372
dc.description.abstract By using a sensemaking perspective, this article argues that it is not relevant to fully expect firms to walk their talk in ethical matters. Accuracy between words and deeds is utopia in a post-modern world, with chaos and complexity. Integrating diverse ways of doing ethical business across global regions rather creates legitimacy, trust and a good image among firms in business networks. So what is the role of the ethics code? The article gives examples from a case study on Stora Enso, where the ethics code has a certain strategic meaning, but where the CEO also states that the firm has to do what it says, and say what it does. In short, the article discusses a new paradigm which influences how one can make sense of business ethics in the contemporary and global business market. en
dc.language.iso eng
dc.publisher Business and Organization Ethics Network (BON)
dc.relation.ispartofseries EJBO - Electronic Journal of Business Ethics and Organization Studies
dc.relation.uri http://ejbo.jyu.fi
dc.subject.other sensemaking en
dc.subject.other business ethics en
dc.subject.other ethics code en
dc.subject.other word and deeds en
dc.subject.other walking the talk en
dc.subject.other paradigm en
dc.subject.other Stora Enso en
dc.subject.other business networks en
dc.subject.other strategy en
dc.title Making Sense of Business Ethics - About Not Walking the Talk
dc.type Article en
dc.identifier.urn URN:NBN:fi:jyu-201010042883

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